STRATEGIC PROJECT MANAGEMENT FOR SUSTAINABLE DEVELOPMENT IN UNDERDEVELOPED REGIONS

This paper explores the critical role that project management plays in the development of underdeveloped countries. By examining various case studies and theoretical frameworks, the study highlights how effective project management can drive economic growth, improve infrastructure, and enhance social welfare. The research delves into specific challenges faced by underdeveloped nations, such as

Authors: Michael David Robinson
Pages: 1-28

DOI: 10.5281/zenodo.12784451

Digital Transformation And Service Marketing In Nigeria: Reshaping Strategies And Enhancing Customer Engagement.

This study investigated the impact of digital transformation on service marketing strategies and customer engagement within Nigeria. Utilizing a survey research design, data were collected from 500 respondents across financial services, telecommunications, and retail sectors. Descriptive statistics, correlation analysis, regression analysis, and ANOVA were employed to analyze the data and test

Authors: Aniebiet Etuk, Aniefiok Okon Akpan, Aniekan Eyo Awah
Pages: 29-45

DOI: 10.5281/zenodo.13684781